Digiace Launches in India in Strategic Collaboration with Martech Major YMT Ads to Tap Into ≈ 4 Billion USD Programmatic Market

Mumbai, India-20 June 2025 – Digiace, a new-age brand built to reshape the future of digital advertising, officially announces its entry into the Indian market through a strategic collaboration with Southeast Asia’s Martech leader, YMT Ads. Positioned at the intersection of creativity and data, Digiace introduces a creative-first, AI-powered programmatic solution aimed at delivering unmatched value to agencies and marketers in the ≈ 4 billion USD Indian digital advertising space.

Headquartered in Mumbai, Digiace marks its foray into India under the leadership of Himanshu Nagrecha, a veteran of Yahoo, Microsoft Advertising, SVG, and Condé Nast. He also brings deep expertise in audience and data strategy, having been a part of the team that developed the audience roadmap for Condé Nast India. As Business Head, Nagrecha brings deep expertise across global and regional digital ecosystems.

“Digiace is transforming digital advertising by unifying creative intelligence and data—two assets traditionally managed in silos. This integrated approach enables us to deliver more efficient media performance, sharper targeting, and measurable business outcomes at scale,” said Himanshu Nagrecha, Business Head, Digiace India.

What Sets Digiace Apart:

• AI-Led Creative Optimization: Real-time, auto-personalized creatives that speak directly to the audience’s context and behaviour.

• Full-Funnel Data Integration: Unified data from multiple touchpoints to power sharper audience insights and media strategies.

• End-to-End Programmatic Execution: Precision media buying across digital channels, seamlessly managed from one place.

At a time when brands demand both agility and deeper consumer resonance, Digiace arrives as a timely solution — empowering agencies and marketers with adaptive storytelling backed by intelligence.