Hyderabad, Jan 16: Reinforcing its long-standing commitment to empowering young women through sport, Himalaya Wellness announces the launch of ‘Remember Her Face’, a powerful new campaign unveiled as part of its fourth consecutive year of collaboration with the RCB Women’s team.
At the heart of the campaign is a deeply emotive digital video commercial (DVC) that shifts the spotlight from established icons to the next generation of women’s cricket. Set against everyday backdrops where dreams quietly take shape, the film captures candid moments of raw potential, from neighborhood practice sessions to high-energy coaching drills as RCB players Smriti Mandhana, Richa Ghosh and Shreyanka Patil mentor young girls. Anchored by the thought “Remember Her face,” the film reinforces that greatness often begins long before the spotlight arrives. By championing the faces of tomorrow, the campaign reflects the brand’s pride in supporting future talent who, when backed at the right time, go on to inspire and redefine what’s possible both on and beyond the field.
The campaign is rooted in the Himalaya 1derwoman Initiative, which has trained and coached girls across India, creating access, confidence, and opportunity for aspiring women cricketers.
Rajesh Krishnamurthy, Business Director Consumer Products Division, Himalaya Wellness shared,
“This is the fourth year of Himalaya’s collaboration with RCB Women’s team marking an important milestone for us. As women’s cricket enters a defining phase in India, we’re proud to back initiatives that empower young girls and create impact beyond the field.”
Ragini Hariharan, Marketing Director Beauty & Personal Care, Himalaya Wellness says,
“At Himalaya Wellness, we believe confidence is built early through opportunity, encouragement, and belief. The 1derWoman initiative reflects our commitment to nurturing young girls to step forward, by giving them the platforms, visibility, and support they need to pursue their potential.”
Abhishek Ashat, General Manager Beauty & Face Care, Himalaya Wellness added,
“Remember Her Face is not just a campaign, but a heartfelt continuation of our commitment to nurturing grassroots talent and reshaping how women’s sport is seen and supported. By spotlighting young girls and their journeys, we hope to inspire communities to recognize potential early and champion it collectively.”
Speaking about the creative thought behind the video, Naveen Raman, EVP & Head (South), 82.5 Communications shared,
“‘Remember Her Face’ celebrates the next generation of women cricketers new faces ready to be seen, celebrated, and remembered. We at 82.5 Communications are proud to shape this for the fourth consecutive year with Himalaya Facecare and RCB.”
Visually dynamic and emotionally resonant, the film culminates in a joyful coming together of RCB players and young aspirants celebrating sisterhood, mentorship, and the pure love of the game. The campaign reinforces Himalaya’s belief that confidence, care, and opportunity, on and off the field, can shape stronger futures.
With Remember Her Face, Himalaya Face Washes and RCB Women’s team continue to set a powerful example of how brands can play a meaningful role in building ecosystems that empower women in sport not just for today, but for generations to come.