Mumbai, Dec 18: Skechers, The Comfort Technology Company® and a global performance and lifestyle footwear and apparel brand, celebrates the successful conclusion of the Skechers Performance Run—a multi-city series of 10KM events held from 6th December through 14th December in 11 cities including Mumbai, Ahmedabad, Hyderabad, Chandigarh, Delhi, Pune, Bangalore, Chennai, and Kolkata. Organised under the Skechers Running Club (SRC), the run brought together a mix of seasoned runners and first-time participants who embraced the spirit of fitness and performance.
An impressive turnout of 1800+ runners participated in the Skechers Performance Run across its 11 location footprint with 10 cities, with each location contributing its own distinct energy and enthusiasm. From the spirited response in Mumbai (400) and the growing running community in Ahmedabad (180), to the high-engagement clusters in Hyderabad (300+) and the dedicated winter runners in Chandigarh (220), the initiative created a unified running experience across the country.
Led by SRC captains, joined by regional fitness creators, and supported by active local running groups, the multi-city run enabled Skechers to connect authentically with India’s diverse running cultures, further strengthening its position in the performance category. Participants had the chance to run in Skechers’ latest performance footwear including the Skechers AERO Series, so that they could experience the brand’s signature cutting-edge comfort, responsiveness, and stability for themselves.
Speaking on the initiative, Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., said, “The Skechers Performance Run reflects our commitment to nurturing India’s running community through meaningful engagement and innovation-led experiences. Under the SRC initiative, we aim to make running accessible, enjoyable, and performance-driven for every individual and it’s the perfect opportunity to introduce runners to our Skechers AERO Series footwear. We look forward to expanding this event and community in the coming years, and remain dedicated to supporting runners at every stage of their journey.”
The Skechers AERO Series of technical running footwear is available at Skechers retail stores and skechers.com.