Looks Salon Plans To Expand Its Online And Offline Presence
Looks, a popular salon chain is a premium salon for men and women that have built an impressive presence in 40 plus cities with more than 170 branches, each of them being popular in their respective cities. The journey that took a humble start in January of 1989 now has been on an upward climb to becoming one of the most powerful and fastest growing salon chains in the country.
Looks Kart is the digital arm of the salon, there is a range of products available on the website wherein consumers can shop from. It has a mix of Indian and International products from well-known brands of skincare, hair, and various tools along with a special range for men. The website also has constant online support for guiding consumers to the products most suited to them and has an array of attractive offers to choose from.
Mr. Samay Dutta, Director, Looks Salon, commented on the recent plans for LOOKS, “The brand holds a strong position with ‘in-house’ products in skin care range like Naturliv and Laamis along with luxurious manicure-pedicure experience with Pedi labs. Looks also made its remarkable presence in-home care with several in-house products. Making the brand handy for Gen-Z as well as catering to the comfort of the consumers, the brand also has its presence in the e-commerce market at looksskart.in, providing the best in the business with just a click. Along with this, our retail presence would also be grown as we are planning to reach over 200 stores by year-end.”
The salon interiors are inspired by abstract and defined lines; giving the salon a very modern, plush, and stylish look. The inspiration for the salon interiors comes mostly from the needs expressed by the growing awareness and more informed consumers. With the consumers being more informed and aware; we had to ensure that we live to the perception of ultimate luxury yet affordable as per the mindset of customers.
In the future, Looks plans to get more international brands to India and also plans to achieve the milestone of opening more salons over the country. Eyeing to conquer the north and east with its upcoming store opening planned at KOLKATA in PARK STREET. It currently has a presence in Guwahati, Patna, Srinagar, and Bhubaneswar. The salon chain is also present in popular locales like Goa and T3 airport.