In a recent industry development, Jayadevan P.K. (JPK) has been elevated to the position of Vice President – Communications at PeepalCo.

A storyteller at heart, JPK brings over 15 years of experience spanning journalism, corporate communications, and leadership. Since joining PeepalCo, he has been instrumental in shaping the company’s communications narrative, navigating industry complexities, and driving impactful engagement across stakeholders.

Before PeepalCo, JPK co-founded the award-winning tech newsroom FactorDaily and established himself as a prominent voice in India’s tech and startup ecosystem as a journalist and commentator. He is the author of a definitive book on Xiaomi, published by HarperCollins, and has written hundreds of stories covering technology, startups, and innovation in India.

From chasing headlines in newsrooms to steering communications in the dynamic world of crypto and fintech, JPK’s journey reflects adaptability, clarity of thought, and a deep commitment to authentic storytelling. His elevation is not just a career milestone, but a testament to the power of embracing change, building resilience, and leading with integrity in fast-evolving industries.

JPK reflected on his journey of transition, growth, and reinvention marking his elevation through a LinkedIn post