February 5, 2023
Hero Motocorp Introduces Innovative Two-Wheeler Exchange Ecosystem

Hero Motocorp Introduces Innovative Two-Wheeler Exchange Ecosystem

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Bengaluru, August 2022: Further strengthening its digital journey towards enhanced customer experiences, Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has introduced the company’s two-wheeler resale platform “Wheels of Trust” in a phygital avatar.

By offering an integrated omni-channel (digital and on-ground) exchange ecosystem, the company aims to strengthen its one-stop solution to exchange existing two-wheelers of any brand by providing the best resale value.

Offering the new-age experience, prospective customers can avail Wheels of Trust DIY (do-it-yourself) valuation from the comfort of their smartphones, which promises to deliver swift and transparent indicative resale value. The experts present at 900+ trusted channel partners will then facilitate the customers with professional certification, spot-bidding for best market offers, quick deal and hassle-free exchange for their existing two-wheelers.

Commenting on the launch, Mr. Ranjivjit Singh, Chief Growth Officer, Hero MotoCorp said, “‘Wheels of Trust’, the two-wheeler resale platform from Hero MotoCorp has served more than 5 Lac+ happy customers with complete trust, transparency and peace of mind. Now in the phygital avatar, customers can discover the best resale value of any two-wheeler from the comfort and convenience of their homes. The pre-owned segment is evolving each day, and we are happy to provide an ecosystem that enables owners of old two-wheelers to have a hassle free upgrade.” 

‘Wheels of Trust’ offers a strong value proposition for customers looking for personal mobility solutions. Scan the QR Code to experience an end-to-end technological solution for best resale value of any two-wheeler instantly.

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