Bangalore, India , Jan 16: Drickle (formerly BONOMI), a coffee-first beverage QSR brand redefining affordable, flavour-led coffee consumption, has raised close to INR 6 crore in its seed round, entirely through equity. The company had raised INR 5.3 crore in April 2025, with an additional INR 50 lakh commitment coming in via Ideabaaz as an extension of the seed round.
(Co-founders Rahul Nijhawann (Revenue, Expansion, Finance, P&L Lead) & Vardhman Jain (NPD (F&B), Operations, CX, Procurement) of Drickle )
Founded with the vision of democratising quality coffee in India, Drickle operates seven compact-format outlets across Bangalore, each spanning 150–200 sq. ft, strategically clustered within micromarkets to drive high-frequency consumption. The brand positions itself between mass filter coffee players and mass-premium café chains, targeting the Rs 100–150 price band, a segment it believes presents the largest consumption opportunity in India’s growing beverage market.
Drickle follows a coffee-first approach, brewing fresh coffee infused with flavours as its core hook, while also extending into matchas, bobas, and Thai teas. Inspired by global beverage giants such as Luckin Coffee and Mixue, the brand is adapting a similar scale-led, asset-light retail model for the Indian market.
A key differentiator for Drickle is its owned backend manufacturing facility in Bangalore, where it produces coffee brewing solutions and other critical ingredients. Unlike most coffee retail players who rely on third-party vendors, Drickle controls its supply chain end-to-end. This allows the company to eliminate espresso machines at outlets, keep stores asset-light, protect margins, and build strong operational moats with the factory acting as the backbone of the business.
Commenting on the fundraise, the co-founders Rahul Nijhawann (Revenue, Expansion, Finance, P&L Lead) & Vardhman Jain (NPD (F&B), Operations, CX, Procurement) of Drickle said,
“Beverages are not just a gulp anymore—they are a micro moment. At Drickle, we are building for those everyday moments by making high-quality, flavour-forward coffee accessible, affordable, and scalable for the Indian consumer.”
The seed round saw participation from a strong lineup of strategic angels and operators, including Param Kandhari (Promoter, Kandhari Group), Naresh Krishnaswamy (CEO, Curefit), Abhinav Mathur (CEO, Kaapi Machines), Hemanshu Jain (CEO, Khyaal), Vinay Bhopatkar (ex-CEO, Café Coffee Day; ex-CEO, Ola Foods), Vaibhav Sisinty (Founder, GrowthSchool), Dalvir Suri (Co-founder, Dunzo), and Rishit Jhunjhunwala (CEO, Truecaller).
Shaili Chopra, founder of SheThePeople and Gytree, joined the round through Ideabaaz with a commitment of INR 50 lakh.
The capital raised will be strategically deployed to accelerate Drickle’s growth in Bangalore, with a focus on expanding its footprint through the launch of additional compact-format outlets across key micromarkets. A portion of the funds will be invested in strengthening the brand’s backend manufacturing and production capabilities, which form the backbone of its asset-light retail model. Drickle will also use the capital to build out its core leadership and operations teams, while increasing investments in marketing and brand building to drive awareness, trial, and repeat consumption.
