Chandigarh, Dec 09th: SoftBank-backed digital-commerce ecosystem AceVector Limited has filed updated draft IPO papers with SEBI, proposing to raise ₹300 crore through a fresh issue, along with an Offer for Sale (OFS) of up to 63.87 million shares by existing shareholders.

AceVector’s promoters and founders Kunal Bahl and Rohit Bansal, who together hold a 34.63 per cent stake, will not participate in the OFS.  This comprises Bahl’s individual shareholding of about 12.42 per cent, Bansal’s individual shareholding of about 11.14 per cent and an additional 11.07 per cent held through their jointly owned entity, B2 Professional Services LLP. Promoter SoftBank’s entity Starfish, which owns 30.68 per cent stake in the company, will be divesting a part of its stake.

Gurugram-based AceVector is a digital commerce ecosystem comprising (i) value focused lifestyle e-commerce marketplace, Snapdeal (ii) e-commerce enablement SaaS platform, Unicommerce, and (iii) omnichannel consumer brands business, Stellaro Brands.

AceVector’s marketplace business, Snapdeal is among the top two pure-play value marketplace platforms in India. Unicommerce is the largest e-commerce enablement SaaS platform in the transaction processing layer in India and Stellaro Brands is focused on incubating and scaling consumer brands. The filing notes that these three businesses, while strategically aligned, operate independently with diversified revenue streams and distinct market focus areas across large and fast-growing segments of India’s e-commerce sector.

AceVector plans to use the IPO proceeds to fund the technology infrastructure costs,  marketing and business promotion expenses of its marketplace, Snapdeal and for funding inorganic growth through acquisitions and for general corporate purposes.

AceVector highlights its shared synergies and its track record of acquiring and scaling businesses across the e-commerce value chain, including Unicommerce and Shipway. It intends to continue pursuing inorganic growth opportunities through strategic M&A. AceVector is also the largest shareholder in Unicommerce, which listed in 2024 with an IPO oversubscribed nearly 168.32 times.

India’s large, fast-growing e-commerce market is projected to grow at 19.6% CAGR from US$ 95.8 billion in FY 2025 to US$ 234.4 billion by FY 2030, fuelled by expanding internet access, digital payment adoption, and increasing consumer demand beyond metro cities.