Mumbai, 28th March 2024: Smartsters, a leading name in the realm of children’s furniture is making new waves with the recently launched all-new shop-in-shop outlet in the bustling store of Crossword in Pune, Tribeca High Street. With a mission to spread more joy and comfort, and expand its presence with exciting new store openings across India, Smartsters plans to open up to 10+ Shop-in-Shop locations in PAN India across major cities like Delhi, Mumbai, Chennai, Goa, Pune, Ahmedabad, and Noida. The new shop-in-shop launch of Smartsters in Crossword, Pune marks a significant milestone for the brand’s expansion efforts and takes them a step closer to achieving their dream.

Located in the busy commercial district of Tribeca High Street in Pune, Smartsters has made quite a name for itself in the hearts of Pune people. The newly opened store promises an enchanting shopping experience, inviting parents and children alike to explore a captivating array of furniture designed specifically for little ones. From whimsical bunk beds, study desks, fun prints beddings & linens to versatile storage solutions, Smartsters offers a diverse range of products tailored to meet the unique needs of families, crafted with utmost care and attention to detail to nurture creativity, comfort and safety for children of all ages.
“We are thrilled by the overwhelmingly positive response to our new shop-in-shop outlet in Pune,” said Ashni Biyani, Founder and Director of Smartsters. “The support and enthusiasm from the community reaffirm our commitment to providing innovative, safe, and stylish furniture solutions for children. We aim to create spaces where imagination knows no bounds and where families can create lasting memories together”, she further adds.
Smartsters Design Head, Bikram Mittra, added, “We are very glad with the positive response the new shop-in-shop is receiving. The new Smartsters outlet is a dedicated space for all parents looking to create fun and creative environments for their kids. We’ve meticulously crafted each piece to reflect not just functionality but also the imaginative spirit of childhood.”
Whether it’s designing a cosy nursery for a newborn or revamping a playroom for growing toddlers, Smartsters aims to be the go-to destination for parents seeking innovative and reliable furniture solutions, catering to the needs of families in Pune, providing them with furniture solutions that combine functionality, durability, and aesthetic appeal. This expansion not only underscores Smartsters’ dedication to nationwide accessibility but also positions them as a frontrunner in the evolving children’s furniture market.
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