18th July, 2025: Gone are the days when using a body wash was just about getting clean. Today, it’s about targeting dullness, breakouts, rough patches — and feeling like your best, most radiant self before you even step out of the bathroom. And Dove is leading the way with its Serum Body Wash collection, a line that takes skincare actives you already trust on your face and brings them into your bodycare ritual.

These formulas don’t just cleanse — they care. Think: Vitamin C to brighten, AHAs to smoothen, Salicylic Acid to clarify. All paired with Dove’s signature Pro-Ceramide Technology to restore and protect your skin barrier. Each variant is a sensorial, skin-loving upgrade to your usual rinse.

Glow Recharge revives tired, dull skin with 3% Brightening Serum with Vitamin C and exfoliating silica. The gel-to-foam texture transforms into a rich lather, scented with juicy blood orange and wild raspberry. It’s like a glow serum in body wash form. Shop now-

Exfoliate Away softens bumpy, rough skin with 4% Refining Serum with AHA and nourishing fatty acids. The scent? Warm, citrusy, and quietly luxurious — the kind that lingers long after your shower ends.

Acne Clear comes armed with 1% Salicylic Acid Formula to gently unclog pores and prevent breakouts — a game-changer for body acne, especially when sweat and humidity strike. The herbal-minty scent feels like a fresh reset for your skin (and your senses).

This is bodycare that’s intentional, indulgent and just as effective as what’s on your top shelf. Because skincare isn’t just for your face anymore — it’s for every inch of you.

these skincare-powered body washes are just a click away — shop the Dove Serum Body Wash collection now on Nykaa.