India, 25th April 2024: As the sun warms our skin, Jisora, the esteemed clothing brand, is excited to launch its latest summer collection, the Sun–Kissed Collection. This collection caters to the modern woman’s desire for both style and comfort, allowing her to embrace the sun-drenched days and balmy nights of summer.

Crafted from luxurious, breathable fabrics, the Sun–Kissed Collection features pure cotton materials renowned for their comfort.  Jisora uses natural materials, minimizing the discomfort often associated with synthetic fabrics like excessive sweating, itching, and rashes.

Versatility is key in this collection. Effortless dresses, breezy pants, and relaxed tops seamlessly transition from lounging at home to light outdoor activities. Jisora‘s trend-forward designs boast a curated selection of on-trend prints and colors, allowing women to effortlessly elevate their summer style.

Committed to sustainability, Jisora embraces eco-friendly production processes in the Sun–Kissed Collection, minimizing its carbon footprint and promoting ethical fashion practices.  Jisora empowers women to indulge in guilt-free fashion that aligns with their values.

“Our new summer collection embodies the essence of modern femininity, offering women the opportunity to embrace effortless style without compromising on comfort,” says Khushboo Sethi, Co-founder, Jisora. “With a focus on luxurious fabrics, versatile designs, and sustainable practices, we’re proud to offer women everywhere the opportunity to feel confident and beautiful in every moment.”

This summer, Jisora invites all women to celebrate themselves by accepting effortless style and ultimate comfort with its latest summer collection. Whether relaxing at home, enjoying a day at the beach, or exploring the outdoors, Jisora offers the perfect blend of comfort and style to keep women feeling confident and beautiful all summer long.