New Delhi, 24th February 2023: Happy, a neo-fintech platform, has announced its latest partnership with MOS World, a leading rural fintech firm. The collaboration’s goal is to extend the credit line to MOS merchants that will be offered through a 100% digital journey. Since its inception, the organisation has provided unrivalled business opportunities for micro-enterprises to either establish or expand their existing businesses.

Founded in 2016, the company has partnered with multiple merchant aggregators (POS vendors, BC networks, E-commerce platforms & more) to enable their merchants with instant loans. Happy has raised a total of $18M in funding over 2 rounds. Their latest funding was raised in 2020 from a Debt Financing round.

Through this alliance, Happy will extend its reach to MOS World’s merchants across India. This collaboration will assist both companies to achieve growth by catering to the credit needs of India’s under-represented and underserved micro businesses. This collaboration will end up benefiting both organizations to a great extent and ultimately contribute to the overall economic development of the country.

Commenting on this development, Mr. Manish Khera, Founder & MD of Happy said, “We are extremely delighted about this endeavor and look forward to working with MOS World in order to build a valuable collaboration and empower the MSME sector. Furthermore, with this alliance, we aim to foster relationships with other brands and expand the partnership and customer base. What excites us the most is the fact that we have now partnered with a fintech company that will help us cater to a niche, underserved sector. We also believe that this is just a beginning, and we expect a very fruitful journey in the times ahead.”

Sharing his views on the same, Mr. Chirag Shah, Founder & CEO of MOS World said, “We are thrilled to be able to enter into this partnership with Happy. The partnership will focus on launching a lending program for small and big agents in rural and urban areas to significantly promote financial inclusion and the growth of businesses. This alliance will provide access to much-needed capital for agents, enabling them to expand their businesses, increase their revenue and profits, and improve their overall financial health. We are confident that this collaboration will mark an important milestone in the Indian financial services sector and look forward to helping agents achieve their business goals.”