Guide to buy engagement /wedding rings

Forevermark Expert Tips

What to consider while buying a Diamond Engagement/Wedding Ring
Selecting a diamond ring for a wedding or an engagement is a memorable and an emotional experience. For many, it is probably the first diamond purchase. Therefore, the diamond selected must be through a trusted source or a brand like De Beers Forevermark.

That diamond ring represents a lot more than just a piece of jewellery. It is a symbol of commitment, a style statement and will be a timeless piece of jewellery worn throughout your wedded life. Before you make your purchase, take heed from the diamond experts, De Beers Forevermark, who share their insights into the world of diamonds. De Beers Forevermark offers the world’s most carefully selected diamonds, each inscribed with their own unique number which is an assurance of the diamond being natural, genuine and untreated.

Understanding the Basics:
To standardize descriptions of every diamond’s characteristics, a language known as the ‘4C’s’. Each of the 4Cs describes a specific detail- Cut, Color, Clarity and Carat weight. The combination of these elements gives a diamond its unique personality and forms a basis for evaluation. Colour-Diamonds occur naturally in all colours of the rainbow. Generally, the rarest diamonds are colorless. Polished diamonds are graded from ‘colourless’ to ‘light colour’. This is universally known as the D (meaning ‘exceptional white’) to Z (‘tinted colour).

De Beers Forevermark inscribes diamonds from D to L colours as well as fancy colours.

When buying a diamond, consider the setting and the metal, as it can be used to accentuate or de-emphasise the colour. Make sure you try on the diamond jewellery as the colour may look different when worn. If purchasing a loose diamond, carefully place the diamond on the top of your hand and compare it with a similar diamond mounted in a ring.

Carat-Carat is a measure of weight. One carat (1 ct) equals 0.20 grams and is divided into 100 points or cents (half a carat – 0.50 ct – diamond can be described as 50 points / cents). It is important to remember that a diamond is not valued by carat weight alone and two diamonds of equal carat weight can have very different values, depending on cut, clarity and colour.

A diamond can appear larger (or smaller) than its actual weight, depending on its cut. Your diamond may actually have a higher carat weight than a bigger-looking diamond with a shallower cut.

De Beers Forevermark diamonds are available in 0.10 carats onwards
Cut-Cut refers to the shape of the diamond. Round, princess, oval, marquise, pear, emerald are some of the most familiar. It is also the factor most involved in the sparkle of a polished diamond and is expressed in terms of the brilliance, fire and scintillation of a diamond. To maximise sparkle, a diamond must be cut to very specific parameters of angle and dimension with a strict attention to the polished finish of the diamond.

Each De Beers Forevermark diamond will have only an ‘Excellent’ or ‘Very Good’ cut standard.

When choosing a diamond, hold it up to the light and look at the way the light dances around – it should reflect the colours of the rainbow and display the diamond’s natural brilliance. Ask your jeweller to show you many different cuts and shapes so you can try on a good selection to find the perfect one.

Clarity-Nature ensures that every diamond is as unique as the person who wears it. Naturally-occurring features – known as inclusions – provide a special fingerprint within the diamond. Usually invisible to the naked eye, these tiny features appeared while the diamonds were forming in the earth. Claritymeasures the diamond’s purity; it refers to how free a diamond is from these tiny blemishes and inclusions.
Try on diamonds of different clarities. In some diamonds, the internal features may be hidden by the setting and will not detract from a diamond’s overall beauty. De Beers Forevermark Diamonds are available from Flawless to SI2.

Once you have purchased your diamond, how would you remember all the details? That’s when you insist on the certification which highlights all the 4 C’s of the diamond.
A De Beers Forevermark Diamond Grading Report provides an accurate assessment of the exceptional qualities of the diamond. The report also features the unique identification number inscribed on the diamond and a specifically designed hologram, providing reassurance that the Diamond Grading Report is valid and genuine.

Trend Watch
Once you know about the 4 C’s, now turn to design. Begin looking for your commitment ring at least 4-5 months before the big day. Several brands launch collections through the year which are in line with global trends. Browse through designs with various jewelers to find that perfect piece.
De Beers Forevermark forecasts four trends each year, two for each season as well as collaborates with designers to create unique pieces.Select a design that compliments your personal style and diamond which speaks to you.

Maintain the sparkle: The care you placed in choosing your diamond should remain constant even after purchase.
1. Avoid touching the diamond.
2. Inspect the diamond regularly.
3. Always store your diamond properly, in individual soft cloth pouches when not being worn.
4. Clean the diamond on a regular basis – hot soapy water and gentle brushing works wonders.

A Diamond is Forever, it is intimate, inspiring and a promise for a lifetime

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