Crafted with care and flowing with creativity, Undertone is not just a brand; it’s a representation of life’s meaningful moments. As a leading name in curated gifting and refined stationery, Undertone is where artistry fulfills functionality, transforming everyday items into timeless keepsakes.

Every Undertone product is a story waiting to be told. Whether it’s a beautifully designed notebook, an elegant money envelope, or a bespoke gift box, the brand invests intention into every detail. Rooted in the belief that the smallest gestures can spark the deepest connections, Undertone has reimagined gifting as an experience that goes beyond the discernible, offering treasures that inspire joy, thought, and celebration.

At the heart of Undertone is its visionary founder, Anisha Kumar. With a background in Fashion Styling and Creative Direction from Istituto Marangoni, London, Anisha’s journey began with a love for intricate details, textures, colors, and the stories behind them. This desire evolved into a brand that blends her creative sensibilities with the charm of thoughtful design. From modest beginnings with notebooks and journals, Undertone has blossomed into a lifestyle destination for gifting, stationery, and even immersive workshops.

The brand’s offerings feature two signature categories: Stationery and Gifting & Packaging. The stationery collection is thoughtfully crafted to organize and inspire, featuring notebooks, wellness journals, desk pads, and customized card decks that combine utility with artistic take, perfect for individuals and businesses alike.

Meanwhile, the gifting and packaging range evolves every present into an incredible experience with tasteful wrapping sheets, gift tags, bespoke boxes, and envelopes. Undertone’s custom-made packaging services further enhance products for brands, adding a personal and unique touch.
Undertone’s designs are deeply rooted in storytelling. Take the Roses and Riches collection, which reinterprets florals with a modern edge, or the Maze Manor series, a tribute to Victorian aesthetics with a contemporary hint. Each collection is curated to express emotion and create lasting impressions so that even the simplest moments feel special.

Sustainability is evident in every aspect of the brand’s ethos. Through a made-to-order model, Undertone minimizes waste while maintaining its uncompromising quality standards. This mindful approach guarantees that each product is crafted with care, representing both environmental responsibility and excellent craftsmanship.

Looking ahead, Undertone is expanding its reach with exciting launches that promise to inspire and delight. The upcoming Sip Happens card game brings a playful twist to game nights, while their debut into wedding stationery and corporate gifting reimagines refinement for life’s most significant occasions. With each new product, the brand continues to harmonize sophistication with sentiment, making every moment unforgettable.

“At Undertone, we believe the smallest things—like the perfect notebook or a beautifully wrapped gift—can spark the biggest joys. Our goal is to make every product feel personal, thoughtful, and full of heart,” says founder Anisha Kumar.

More than a brand, Undertone is a community. Through workshops, collaborations, and personalized gifting solutions, it has become a beloved destination for those who appreciate the charm of thoughtful details. With its signature blend of artistry, creation, and heart, Undertone is shaping a world where even the smallest gestures can make a lasting impact.