Feb 12 : Global creator KSI teamed up with Spinny, India’s leading full-stack used car marketplace, for a series of surprise fan interactions during his recent India visit, with a standout drive-away moment unfolding at Juhu Beach, Mumbai, where Nitesh Mamgain won a Spinny car. At the UK–India influencer meet, Rahul Walia also drove home a Spinny Swift car, adding to the tour’s memorable fan moments.
The casual beachside interaction, featuring KSI alongside collaborator Agu Stanley Chiedozie, unfolded without prior announcements and invited passers-by to participate in a simple choice between cash or a mystery. Those who chose the mystery were taken through a series of reveals, with one attendee, Nitesh Mamgain, ultimately uncovering the Spinny Key to a car, creating a genuine drive-away moment. The interaction drew an organic crowd and was later shared by KSI on his official social media, extending its reach well beyond the beach.
“India’s been fantastic and insane week with so much great content. Big shout out to Spinny for the cars”, KSI
The Juhu Beach activation formed part of Spinny’s broader association as title sponsor for KSI’s India tour, held between January 7 and 10, 2026, across Mumbai and Delhi. Beyond the beach interaction, the tour featured large-scale content productions, creator collaborations, and live fan formats, including the India edition of KSI’s popular “Try Not To Laugh” challenge.
In one such format, KSI was joined by Indian creators Samay Raina and Tanmay Bhat, where contestants attempted to make the trio laugh. Participants who succeeded walked away with ₹1,00,000, while one winner, Anubhav Mohanty, also received a Spinny car, reinforcing the tour’s focus on high-impact, fan-first experiences.
The India visit also documented KSI’s production journey in the country, showcasing the scale of local content creation and select collaborations with prominent Indian personalities, including cricketer Shubman Gill and actor Aamir Khan. From behind-the-scenes glimpses of large production sets to on-ground challenges, performances, and giveaways, the tour highlighted the growing intersection of global creator culture and Indian audiences.
Seamlessly woven into the experience, Spinny showcased what it stands for – trust, transparency, and a smooth car ownership journey, backed by 200+ quality checks and a strong presence across 75+ cities in India. Without making it a spectacle, the brand turned a spontaneous interaction into a life-changing memory.